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Currently open to full-time operator, Chief of Staff, and GTM leadership roles at early-stage health and wellness companies.
I'm a founding operator who has spent 10+ years building the systems, teams, and infrastructure that help scrappy, high-growth companies scale. I've served as Chief of Staff, built RevOps functions from zero, led partnerships, and designed GTM strategy — often all at once. I'm also a lifelong athlete, certified fitness professional, and genuinely passionate about the wellness space. I build things that last, and I thrive in environments where the playbook doesn't exist yet.
Jump directly to the Projects section to see examples of my work, or navigate to other resources related to my experiences and personal brand using the links below. 👇🏽
🌐 Website
💫 Resume
🤸🏽♀️ Fitness Portfolio
Sales Enablement Program Development
To improve sales performance, I have designed and launched comprehensive sales training and enablement programs tailored to both new hires and existing teams. These have included structured onboarding processes, sales playbooks, and training workshops, all aligned with the company’s strategy. As a result, my programs have retained sales talent up to 90% over a 2+ year period; I’ve reduced ramp time by 30%, and new reps have achieved quota attainment 20% faster than the previous average.
Scaling Teams for Rapid Growth
I have contributed to scaling teams, creating programs which lead them through onboarding and early performance milestones. By implementing structured training programs, streamlining onboarding processes, and providing tailored support, I ensure new hires are well-prepared to contribute quickly. My approach emphasized fostering a collaborative and supportive team culture, helping new hires feel integrated and aligned with company values. These efforts reduced time-to-ramp, boosted team morale, and ensured long-term success for both the individuals and the organization.
Cross-Functional GTM Strategy Execution
Leading company-wide go-to-market campaigns, I drive seamless collaboration between sales, marketing, and product teams to launch a new product feature on schedule. Leveraging HubSpot and Salesforce, I develop workflows to ensure smooth lead handoffs, real-time pipeline tracking, and consistent messaging across channels. By aligning teams on shared goals, refining the buyer journey, and tailoring campaigns to audience insights, we achieved a 40% increase in lead-to-conversion rates. Additionally, these campaigns have boosted average deal size by 10%, exceeded revenue targets, and reinforced cross-functional cohesion, setting a standard for future initiatives.
Process Optimization for Revenue Growth
Through comprehensive audits of CRM systems such as HubSpot and Salesforce, I identify bottlenecks and inefficiencies impacting revenue and pipeline health. Collaborating closely with stakeholders across sales, operations, and leadership, I design and implement streamlined workflows, automate repetitive tasks, and establish processes that prevent single points of failure. These initiatives have improved pipeline accuracy by 15%, reduced the average deal cycle by 25%, and enabled teams to focus on high-value activities. The result is not only increased forecast reliability but also a measurable boost in team productivity and revenue growth.
Below are a few example projects. Click the title of each project to dive into more detail.
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Developed and implemented a comprehensive onboarding program for new sales reps, leading to reduced ramp time and increased quota attainment with a high-retention rate. This particular project took place during a rapid scale for a growing tech company in which we hired, trained, and onboarded ~40 reps inside 4 months. The cultural impact built into the program resulted in an 85% retention rate over 2+ years at the company. Click into the above link to view this project.
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Leveraged data and cross-functional collaboration with product, engineering, and sales teams to enhance the sales process and optimize the CRM. These updates streamlined data collection and uncovered a critical insight that doubled the win rate. Click into the above link to view this project.
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Over the course of my career I have designed and implemented several comprehensive strategies ranging from revenue enablement, targeted enablement, and strategic partnership strategies. The aim with each of these projects being to optimize sales performance, strengthen cross-functional collaboration, enhance the onboarding process, and overall drive sustainable growth while increasing revenue and elevating customer satisfaction. Click into the above link to explore more specific examples.